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It’s important for a business to demonstrate your unique identity through online presence.
As a physician, your main concern is the proper care and health of your patients, and that is where your primary focus needs to be. However, when you have your own medical practice, you need to also attract patients. In our modern digital age, bringing more potential patients to your practice requires time, energy, and resources dedicated to your online presence. That’s where our digital marketing experts at Practice Ramp can play a part to help your healthcare practice be successful online.
At Practice Ramp, our digital marketing and advertising specialists have the knowledge, skills, training, and experience to develop and implement a well-planned and thorough marketing strategy to help your medical practice rank higher than your competition and attracts as many potential patients as possible to your website.
We offer a full range of digital marketing services designed to help you strengthen your online presence and bring more patients to your website.
The services at Practice Ramp include Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising which also includes Facebook ads and social media marketing, and Website Design and Development.
We will handle all of your website optimization, marketing, and advertising so that you can focus on the health and well-being of your patients.
Through a complex process of on-site and off-site techniques, Search Engine Optimization works to meet the advanced requirements of the search engine algorithms so that your website can rank as high as possible in the search engine result pages (SERPs).
The SEO process can take up to about 6 months before you actually see the results of the labor, but the return on investment (ROI) is more than worth the wait.
When you rank higher than your competition in the search engines, you will have the most visibility to potential patients and your website will be able to convert them from visitors to actual patients. Your ROI will have noticeable gains both on paper as well as in the office when your appointment calendar is booked with new and returning patients.
Social media is also a great way to attract new patients and show people that you and your practice are welcoming and simply want to improve the health of those in your care. Outlets like Facebook, Twitter, Instagram, and YouTube (among others) are excellent for showcasing your medical office as a pleasant environment as well as demonstrating your expertise in the healthcare field.
Many of the social media outlets also provide opportunities for organizations like yours to advertise to a targeted audience through their version of PPC ads. They will show up in the news feeds of those users who may already be in need of and looking for your medical services. For a reasonable price per click, you can use your social media accounts to bring even more patients to your practice’s website and then into your office for an appointment.
Web design and development involves far more than simply knowing how to code and having the right color palette for your practice.
The design of your website needs to be aesthetically pleasing but also have the specific requirements that Google and other search engines are looking for when they are analyzing your site.
If it is user-friendly, easily navigable, mobile-friendly, and has the proper linking structure, your site has a great start when it comes to the search engine crawlers.
At Practice Ramp we have the knowledge, skills, and experience in the digital marketing field to help physicians and attorneys grow their practices online and attract even more clients. We offer Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, Facebook advertising, and website design and development to ensure that your practice is engaged with clients online and your website is visible to all those potential clients who are looking for you. Contact us today to learn more about how we can help you grow your practice. Fill out tje form below to set up a free consultation.